Principles Selector

How We Work

Five principles that shape every campaign we ship

Measure before you spend

Every dollar gets a job and a number to hit. We instrument the full funnel first, so the moment budget moves, we can already see whether the market moved with it. No guessing, no vanity metrics, just the signal that actually drives revenue.

Analytics dashboard charting campaign performanceTeam reviewing incrementality test results on screenDesigners reviewing creative concepts on a wallStrategists mapping a long-term growth planMarketer presenting a transparent reporting model
About this block

Principles SelectorPRO

Interactive principle list that swaps a detail panel with image as each is hovered.

Agency17: Principles Selector

Interactive list of studio principles where hovering, focusing, or clicking a title swaps a sticky detail panel's copy and cross-fades to that principle's photo, so the panel never mounts or unmounts, only the active image's opacity changes.

Upgrade to Pro

Pro blocks install through the shadcn CLI with your license key and ship their full source. Docs and live previews stay open to everyone, so you can read every block's details first.

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Installation

Swap YOUR_EMAIL and YOUR_KEY for the email and license key on your account. Find your license key on your account page.

Radix flavor

bash
npx shadcn add "https://ui.beste.co/r/agency17?email=YOUR_EMAIL&license_key=YOUR_KEY"

Base UI flavor

bash
npx shadcn add "https://ui.beste.co/r-base/agency17?email=YOUR_EMAIL&license_key=YOUR_KEY"

This installs the block to components/beste/block/agency17.tsx, the badge6 component it uses for the section eyebrow, and its dependencies.

Quick start

The installed file exports agency17Demo alongside the block: the exact props behind the preview above. Spread it to get a working principles section in one line.

tsx
import { Agency17, agency17Demo } from "@/components/beste/block/agency17";

export default function AboutPage() {
  return <Agency17 {...agency17Demo} />;
}

Then replace the demo with your own props. Written out, a trimmed setup looks like this:

tsx
import { Agency17 } from "@/components/beste/block/agency17";

export default function AboutPage() {
  return (
    <Agency17
      label="How We Work"
      heading="Three principles that shape every project we ship"
      principles={[
        {
          title: "Measure before you spend",
          description: "Every dollar gets a job and a number to hit before it moves.",
          image: {
            src: "https://images.unsplash.com/photo-1551288049-bebda4e38f71?w=1200&h=750&fit=crop",
            alt: "Analytics dashboard charting performance",
          },
        },
        {
          title: "Creative is the variable",
          description: "Targeting plateaus fast; the creative is where the leverage lives.",
          image: {
            src: "https://images.unsplash.com/photo-1492691527719-9d1e07e534b4?w=1200&h=750&fit=crop",
            alt: "Designers reviewing creative concepts on a wall",
          },
        },
      ]}
    />
  );
}

Props

PropTypeDefaultDescription
labelstringEyebrow text rendered in Badge6
headingstringSection heading
principlesPrinciple[][]List entries; hovering/clicking one drives the detail panel
classNamestringExtra classes for the outer <section>
ts
type Principle = {
  title: string;
  description: string;
  image: { src: string; alt: string };
};

Behavior notes

  • Selection state (active, defaulting to index 0) is driven by onMouseEnter, onFocus, and onClick on each list button, so keyboard tabbing and pointer hover both switch the panel, not just clicking.
  • The detail panel is lg:sticky lg:top-24, staying pinned in the viewport while the list scrolls alongside it on tall pages.
  • Every principle's image is rendered simultaneously, stacked with absolute inset-0; only opacity (0 or 100, 500ms transition) toggles per image, so switching principles cross-fades instead of swapping src.
  • The active list item's index and title turn text-primary; inactive items only pick up text-primary on hover via group-hover/agency17.
  • Index numbers are zero-padded (01, 02, …) regardless of how many principles are passed.

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